The whole purpose of advertising is to grab the viewer’s attention. With tradition methods getting saturated with advertising, it is time to think out of box. Newer campaigns are actively pursuing a multi-pronged approach, finding newer means and using a combination of approaches. Other innovative mediums for outdoor advertising in India include moving set-ups like specially mounted vans, buses or cabs. These advertisements are aimed at the busy commuters, younger demographic and the office-going people.
No comments:
Post a Comment